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Lexus delivers quality, first-class customer service, exceptional design while extending these values into great relationships.
Many things Lexus were all about fine dining, vintage wine, live music, the kinds of things that give us appreciation for quality and a determination to find it regularly.
At some point, quality itself isn’t enough to keep us satisfied, we want quality but at a faster pace and more intensity and passion to feel it and control it.
The way we think today is faster, so everything else should follow suit. We still want to appreciate it, we just want to have more options to accelerate and experience the perfection required to deliver it.
The conclusion of Car and Driver was “if Lexus puts this much passion in everyone of its cars, it will simply be unbeatable.”[re: LFA]
Agile Performance | Powerful Design | Hybrid Propulsion
“For this concept, Lexus designers studied characteristics that are often considered contradictory and difficult to execute together,” said Kengo Matsumoto, general manager, Lexus Design Division, Toyota Motor Corporation. “The captivating design of the LF-Gh concept examines the possibility of balancing what are normally opposing qualities, such as style and functionality.”
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